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02/14/2020 · 7 min read
Turn an agency disaster into redemption with three moves: accept that the problems start with the owner, shrink to profitability before rebuilding, and reinstall the daily fundamentals (prospecting, follow-up, metric tracking) that built the agency in the first place.
02/05/2020 · 6 min read
Three operational moves for P&C agents this year: reverse-engineer your income goal into a daily contact number you can hit before lunch, build a referral system with a trigger, a specific script, and CRM tracking, and time-block the first three hours of every day for revenue-generating activity only.
02/03/2020 · 7 min read
Rob Kulessa dominates Medicare sales by setting up inside Walmart stores where Medicare-eligible seniors already shop, showing up the same days and times every week, and using authentic high-energy personality to turn confused enrollees into lifelong clients. Specialists in a narrow lane outearn generalists every time.
01/31/2020 · 7 min read
PJ Lewis built an insurance agency from nothing by starting before he was ready: licensed at 18, file clerk by day, prospecting cold by night. The blueprint is internal locus of control, full-stack operational learning, and stabilizing yourself before scaling anything else.
11/21/2019 · 7 min read
Break through the agency plateau with three moves: pay for structured mentorship with weekly accountability, build documented systems before you scale headcount, and treat your agency as a platform that can produce training, marketing, and coaching ventures alongside the book.
11/13/2019 · 7 min read
80% of insurance sales require 5+ follow-up contacts. Two-thirds of salespeople quit by attempt two. A documented 12-to-15 touch cadence across call, text, and email in the first 30 days beats raw lead volume every time.
10/23/2019 · 6 min read
Crush internet leads with three moves: hit every new lead in under 60 seconds (5 to 10x higher contact rate), run a disciplined 5 to 12 touch cadence across phone, text, and email over 7+ business days, and qualify in the first 90 seconds before you ever quote.
05/15/2019 · 6 min read
Internet leads are aggregated, validated, scored, and priced based on conversion data the vendor tracks on you. Speed-to-contact under 60 seconds drives the bind. Exclusive often isn't exclusive. Source quality varies. Ask for source-level data and your own close rate vs other buyers.
05/07/2019 · 6 min read
Nicholas Ayers books insurance appointments on YouTube by answering the exact questions prospects type into search at 11 PM, publishing longer videos with consistent cadence, and putting a direct booking link in every description. Phone camera and clear thumbnails beat studio production.
02/20/2019 · 6 min read
Career changers from law enforcement, military, fire, and teaching crush P&C sales because they already own the hardest skills: thick skin against rejection, needs-based questioning, calm under pressure, and routine discipline. The technical insurance side is learnable in weeks. The human side takes years.
