Page 24 of 43 · 845 total episodes
09/13/2021 · 6 min read
Emotional intelligence beats technical knowledge as the variable that separates top producers from also-rans. Insurance is an emotional transaction: prospects buy safety, not coverage details. Develop it with a reflection log, label emotions before responding, ask staff and clients how you make them feel.
09/13/2021 · 5 min read
Emotional mastery for an agency owner is real-time awareness of your internal state plus the ability to regulate it before it leaks into the team. Check in before calls and meetings, run a 5-minute reset between frustrating moments, and process hard emotions in private. Leader state spreads to team performance.
09/11/2021 · 5 min read
Motivation is an emotional state that decays in about 72 hours. Inspiration is cultivated through habits, origin-story reconnection, evidence of impact, and time with people further along. High-performing agents run on inspiration plus systems, not motivation.
09/11/2021 · 5 min read
When motivation goes quiet, lean on discipline structure and actively reconnect with purpose. Build morning routines and call blocks that run regardless of feelings, then tie the daily work to specific client outcomes: claims paid, businesses saved, families protected.
09/10/2021 · 7 min read
Content marketing makes insurance agents the trusted local expert by answering real client questions on video, email, or LinkedIn with consistency. Pick one channel, commit to a 90-day publishing schedule, and track inbound inquiries to know whether to double down or adjust.
09/06/2021 · 5 min read
Two moves this week that move the needle: call your last 30 monoliners with a relationship check-in, and ask your three best clients directly for one referral. Both work the book you already have, which is where the highest-ROI premium in most agencies is sitting unused.
09/06/2021 · 5 min read
Two moves for P&C agents this week: audit your last five closed and five lost accounts and build a five-touch follow-up sequence to close the gap, and stop opening email first thing so the first 30 to 45 minutes of your day is spent on forward-moving work.
09/04/2021 · 6 min read
Robin Sharma's four interiors are Mindset (beliefs), Heartset (emotional regulation), Healthset (sleep, movement, nutrition), and Soulset (purpose). All four must be developed in parallel because neglecting one undermines the others. Your agency's ceiling is set by your weakest interior, no matter how hard the other three work.
09/04/2021 · 5 min read
Robin Sharma's four interior domains are Mindset (beliefs and self-talk), Heartset (unprocessed emotion that distorts decisions), Healthset (sleep, nutrition, movement that drive cognition), and Soulset (purpose and meaning behind the work). All four compound or all four leak. Most operators work on one and wonder why strategy doesn't land.
09/03/2021 · 6 min read
Cannabis insurance is a surplus lines market with thin competition, high commissions, and real demand from dispensaries, cultivators, and delivery operators. Most agents avoid it because it feels complicated. A few hours of education and a wholesaler relationship gets you in.
09/03/2021 · 5 min read
Cannabis insurance is an excess and surplus lines opportunity covering GL, property, commercial auto, workers' comp, and crop. Most cannabis operators are underinsured because few agents understand the carriers. Specialize early through a wholesale broker.
09/02/2021 · 5 min read
RiskGenius reads insurance policy language and surfaces the coverage differences that matter, doing in minutes what manual comparison takes hours to finish. Underwriters get scale, agents get fast coverage comparison at renewal, and personal-lines agents get a path into commercial work without years of specialist expertise.
09/02/2021 · 6 min read
RiskGenius uses machine learning to read insurance policies, identify provisions, exclusions, and conditions, and flag gaps against standardized language in minutes instead of hours. Agents who pair the tool with coverage knowledge stop competing on price and start competing on expertise.
08/30/2021 · 5 min read
Apply Michael Jordan's excellence standard to insurance: practice like you play (record and review your calls), study tape when you're winning, make your own standard non-negotiable, and treat every loss as data. Standards that flex with circumstance aren't standards.
08/30/2021 · 5 min read
Apply the Jordan standard to your agency by isolating one specific metric (close rate, retention, average premium), designing deliberate work on that one gap, refusing to settle for 'pretty good,' and building a culture where the owner models the standard before demanding it from the team.
08/28/2021 · 5 min read
A real agency hiring system has four parts: outcome-based role definition (30/60/90 day wins), wider sourcing into adjacent industries, structured behavioral interviews, and a 90-day onboarding plan with milestones. Skip any one and you get a revolving door.
08/28/2021 · 5 min read
Build a repeatable insurance agency hiring process with three components: a written candidate profile of behaviors and attitudes (not just licenses), a warm pipeline of 2-3 candidates you keep loose contact with year-round, and structured interviews that test specific job behaviors live.
08/27/2021 · 5 min read
Split testing replaces opinion with evidence. Test one variable at a time across enough volume to matter (200+ calls or contacts), write the hypothesis first, and measure honestly. Highest leverage areas: email subject lines, call scripts, landing pages, and follow-up sequences.
08/26/2021 · 5 min read
Convert internet leads with a 30-day, multi-channel follow-up sequence (phone, text, email) instead of a 5-day three-call drop, personalize the outreach to the original coverage need, and run a thoughtful re-engagement to dormant leads from the past 6 months before buying new volume.
08/25/2021 · 5 min read
Make internet leads pay by understanding consumer intent before you buy the volume, separating shared and exclusive economics, and prioritizing follow-up systems over obsessive speed-to-lead on every channel. Lead quality is an intent profile, not a demographic match.
