6 posts found
02/16/2022 · 5 min read
Agent scorecards track five buckets: activity, contact rate, conversion, revenue, and first-term retention by agent. Review weekly with the team, debrief on one or two specific improvements, and use the data to coach rather than catch people. That is the difference between a scorecard culture and a surveillance culture.
02/09/2022 · 5 min read
Drive Florida production by mixing referral partners (realtors, mortgage brokers, closing attorneys) with fast-contact internet leads and direct outreach to new homeowners. Track contact rate by source, quote-to-close by agent, and voluntary retention separate from carrier non-renewals.
11/24/2021 · 6 min read
Track four non-negotiables, retention rate, closing rate, cost per acquisition, and premium per policy. Add quote-to-bind time, cancellation reasons, activity ratios, and cross-sell rate as diagnostics. When a metric moves, respond fast with a targeted or systemic fix.
11/22/2021 · 5 min read
Tracking metrics transforms agency performance because data turns vague problems into specific ones with specific fixes. Measure acquisition, conversion, retention, and staff performance, then review the numbers in the weekly team meeting so they drive decisions instead of decorating dashboards.
06/04/2021 · 6 min read
Four TeleFunnel stages, four conversion rates: contact (target 60 to 80 percent), quote (60 to 75 percent), close (25 to 40 percent), bind-to-issue (90 percent plus) and first-year retention (80 percent plus). Track every stage to diagnose exactly which leak you have. Each leak has a different fix.
04/24/2019 · 6 min read
Track four numbers to grow an insurance agency: retention rate, close ratio by lead source, policies per household, and average premium. Mark Noffsinger ran this scorecard for 30 years at Allstate and built a $12 million book. Everything else is noise.