pandemic

Posts Tagged: pandemic

2 posts found

Marketing in the Bunker: Running Your Agency When Everyone's Working From Home

03/25/2020 · 6 min read

Email your whole book with a human note from the owner, shift ad messaging from price to context, and double down on social, email, and Google while competitors go dark. Manage remote teams with daily five-minute check-ins, transparent activity metrics, and acknowledgment of what staff are dealing with at home.

mindsetagency-growth

Failure Is Inevitable: What Covid Week One Taught Every Insurance Agent

03/18/2020 · 5 min read

Treat uncertainty as a condition to operate in, not a problem to solve. Lean on existing relationships, accept that figuring out video selling and remote staff will involve repeated failure, and treat humor as load-bearing infrastructure. Confidence based on conditions being normal collapses the moment they aren't.