3 posts found
10/16/2021 · 5 min read
Mega agency owners operate from a leverage mental model, not personal capacity. They build specialist team architecture (dedicated sales, service, and ops), manage culture as an active leadership function, and evolve the owner role from producer to system-builder to strategic leader.
03/31/2021 · 6 min read
Brett Young's operational moves that drive scale are continuous behavioral hiring with role-creation for exceptional candidates, documented culture and onboarding instead of personality-driven contagion, and mapped workflows owned by department heads so the agency runs cleanly when the owner is not in the room.
03/29/2021 · 6 min read
Building a mega agency takes three moves: the identity shift from owner-as-producer to owner-as-builder, the structural jump from flat to layered with real authority delegated, and the willingness to make calculated expansion bets in staff, tech, and marketing before revenue fully covers them.