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Bill Cline on Surviving Year One of Agency Ownership
01/20/2020 · 7 min read
Bill Cline survived year one of agency ownership by accepting the valley (months 4-8) as a feature, banking 12 months of personal living expenses on top of business capital, outworking larger agencies on response time, and investing in community presence before digital spend. Track warm-market vs cold-market close rates separately.
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