6 posts found
11/24/2021 · 6 min read
Not all data is equal. Craig breaks down the specific data points that matter most in an insurance agency, how to read them, and — critically — how to turn what you measure into action.
11/22/2021 · 5 min read
If you're making decisions about your agency based on gut feeling and approximate memory, you're operating blind. Jason makes the case for building a measurement culture that turns vague intuitions into actionable data.
05/18/2020 · 7 min read
Carey Anne Nadeau is an MIT-trained city planner who built a company at the intersection of location tracking and insurance. Her analysis of the Covid crash in driving behavior is a masterclass in using data to see what others miss.
03/13/2020 · 7 min read
Syd Roe has been entrepreneurial since selling water balloons in 6th grade. Now she's bringing data marketing mastery to an insurance industry that desperately needs a fresh perspective on growth.
06/04/2019 · 6 min read
Most agents buy leads and pray. Anthony and Myra Aguilar built a system that tracks every dollar from click to close — and the numbers tell a story most agents don't want to hear.
04/24/2019 · 7 min read
Thirty years with Allstate. A $12 million book of business. Mark Noffsinger didn't build that by guessing — he built it by knowing exactly which numbers to watch and which distractions to ignore.