agency-growthacquisitions
Buy or Build, Baby: The Real Math Behind Agency Acquisition vs. Organic Growth
07/02/2021 · 5 min read
Every agency owner who wants to grow faces the same fork in the road eventually: do you build it from scratch through production and marketing, or do you buy a book that already exists? Both paths can work. Both paths can fail spectacularly. The one that's right for you depends on factors most people don't analyze carefully enough.
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