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Buy or Build, Baby: The Real Math Behind Agency Acquisition vs. Organic Growth
agency-growthacquisitions

Buy or Build, Baby: The Real Math Behind Agency Acquisition vs. Organic Growth

07/02/2021 · 5 min read

Buy a book if you have the capital, operational bandwidth, and realistic targets at fair valuations. Build organically if cash is tight or your service model would break under an acquisition. Most scaling agencies use both: organic production for compound growth, acquisitions to compress time on specific targets.

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