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Posts Tagged: niche-marketing

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Rob Kulessa's Secret to Dominating Medicare Sales in Walmart
medicareniche-marketing

Rob Kulessa's Secret to Dominating Medicare Sales in Walmart

02/03/2020 · 7 min read

Rob Kulessa dominates Medicare sales by setting up inside Walmart stores where Medicare-eligible seniors already shop, showing up the same days and times every week, and using authentic high-energy personality to turn confused enrollees into lifelong clients. Specialists in a narrow lane outearn generalists every time.

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How This Niche Agent Built a Book Insuring What She Loves
niche-marketingagency-growth

How This Niche Agent Built a Book Insuring What She Loves

09/09/2019 · 6 min read

Jillena McGowan built a thriving book by combining deep insurance roots with the motorsports community she already understands. Niche agents win because product expertise creates trust, community networks replace cold prospecting, and specialized knowledge commands premium pricing instead of price-shopping commodity work.

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Chris Greene, flood insurance expert and founder of Flood Insurance Guru
flood-insuranceniche-marketing

Flood Insurance: Why P&C Agents Leave Money on the Table

04/09/2019 · 6 min read

Most P&C agents leave money on the table in flood because the line looks like a low-commission headache. The opportunity: flood policies renew almost universally (lender-required), other agents refer their clients out, and flood becomes the entry point to homeowners, umbrella, and rental cross-sells. Specialize and dominate local search.

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