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Posts Tagged: new-jersey

2 posts found

Tom Birks on Agency Growth: Systems, Staff, and the Next Level (Part 2)

02/23/2022 · 5 min read

Tom Birks broke through the owner-as-bottleneck ceiling by documenting decision trees for difficult situations, building a quality review process for client communications, and investing in commercial lines capability before personal lines revenue justified it. He also hired ahead of demand. Each move unlocked the next growth tier.

agency-growthnew-jersey

Tom Birks: 'The Bomb' Blows Up a New Jersey Agency (Part 1)

02/21/2022 · 5 min read

Tom Birks built his New Jersey agency on three commitments: same-day response when competitors go to voicemail, proactive communication before renewals rather than after, and genuine coverage advocacy instead of selling the cheapest option. He added referral networks with real estate attorneys, mortgage brokers, and financial planners.