Posts Tagged: insurance sales

Craig breaks down the four lead types and why most should be avoided. Raw data and aged leads require too many dials and create compliance risks. Co-op leads lack sufficient contact rates. Real-time internet leads from major vendors are the only scalable, compliant option, with p

Craig explains how to scale beyond current production limits by focusing purely on activity metrics. He emphasizes that 10 quoted households is the capacity ceiling for producers, and adding more sales staff before hitting that threshold just dilutes results. The episode stresses

Craig addresses the common debate about who makes the first call on internet leads. Many agents want their own team to make initial dials since they paid for the leads, but the math proves that dedicated telemarketers create better results through consistency. Time simply doesn't