marketingclient-experience
What a Marketing Director Knows That Most Insurance Agents Don't: Olivia Schmitt on Client Experience
05/22/2020 · 8 min read
Insurance clients buy peace of mind, not policies. Marketing Director Olivia Schmitt's client experience framework runs on proactive communication, plain-language clarity at every stage, consistent brand touchpoints, and structured listening. Agencies that design the post-sale journey retain more and refer more.
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