Why Your P&C Agency MUST have Purpose | Insurance Agency Playbook

Shoot Us A Message!Join us as Craig Pretzinger discusses the first "P" in his framework for agency success - Purpose!Craig emphasizes the importance of having a clear purpose, which is the reason why the agency exists and the unique value it brings to its clients. Purpose acts as the guiding light for decision-making and culture-building within the agency. The host also touches on the impact of a well-defined purpose on attracting clients and employees who resonate with the agency's mis...