Justin Brock on Building Winning Insurance Teams (Part 2)
Justin Brock on Building Winning Insurance Teams (Part 2)
The last producer you hired cost $80K in salary, training, and lost opportunity before they ghosted in month four. Let's make sure that doesn't happen again.
Craig and Jason sat down with Justin Brock to dig into this — no theory, just what works, what failed, and what you can steal for your own book.
Stop Hiring When Drowning
Start recruiting before you need someone. Keep a list of impressive people — the waiter who handled chaos gracefully, the salesperson who didn't push. Best hires come from relationships, not desperate Indeed posts at 11pm.
[INTERNAL: insurance-agency-hiring-mistakes]
Comp That Works
Commission-only eliminates your talent pool. Modest draw — $3-4K/mo for 120 days, repayable from future commissions — expands candidates dramatically. $12K investment producing $200K new premium at 15% = $30K revenue. Good math.
[INTERNAL: how-to-hire-insurance-producers]
Train Sales First
Traditional training starts with coverages and ISO forms. By the time they understand endorsements, they've forgotten they're here to sell. Teach calling, discovery, presentation, objection handling first. Product knowledge follows activity.
[INTERNAL: commission-split-structure-new-agents]
When to Cut Bait
Not at 50% of benchmarks by day 60? Have the conversation. Specific numbers. 30-day deadline. Keeping non-performers past 90 days costs more every day you wait. Sometimes performance plan. Sometimes clean break. Never 'wait and hope.'
[INTERNAL: when-to-hire-first-csr]
🎙️ Listen to the full episode: This Just-in Brock Dude, He Will He Will Rock You! PART 2 Apple Podcasts | Spotify | YouTube
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Been doing this for 2 years and wish I started sooner.
The accountability framework alone is worth the read.
Real talk from real producers. No guru BS.
Finally someone says it like it is.
Implemented this last quarter - 23% increase in close rate.
Sent this to every agent on my team.